Julián Martínez selected as a 2026 GET Fellow
Our CEO was chosen from more than 250 applications across 26 countries for the inaugural GET Fellows class, the ecosystem leaders network from GEN and IDB Lab.
September 10, 2026
Julian Martínez Arenas
Blog & Recursos
SuricataLabsBlog
Articles about business transformation, business strategy, and applied artificial intelligence.
digital entrepreneurshipApps.co
September 28, 2026•5 min de lectura
Supporting digital entrepreneurship in Colombia since 2012
How we went from mentors in Colombia's first Apps.co cohort in 2012 to supporting firms across Colombia and Central America, and what we learned about growth.
Julian Martínez Arenas
Autor
Latest Articles
Mostrando 19 artículos
In El Salvador we keep training advisors, now in AI
We trained and certified 117 CDMYPE business advisors in El Salvador in applied artificial intelligence. Three months, 79 creative businesses, 12 departments.
September 6, 2026
Julian Martínez Arenas
In Ciudad Juárez, 18 companies built their own fix
Suricata Labs brought BuildInside to Innova Lab V3.0 in Ciudad Juárez. Eighteen companies walked in with a problem and walked out with a working prototype.
August 24, 2026
Julian Martínez Arenas
Who to sell to: the question 67 companies kept asking
We worked with 67 companies in Innovalab, the Bogotá Chamber of Commerce program. What came up most was not the pitch or funding, but who to sell to.
August 10, 2026
Mía Weber
Boosting e-commerce for 65 small businesses in Panama
Suricata Labs worked with 65 Panamanian MSMEs on e-commerce alongside CENPROMYPE and AMPYME: 41 plans, $113,100 from the Capital Fund, and what we learned.
July 28, 2026
Julian Martínez Arenas
Grand Bahama: AI for those who support businesses
Suricata Labs joined Ecosystem Connect, the UB IGNITE and IDB Lab roadshow in Freeport. Here is what we saw in Grand Bahama's entrepreneurial ecosystem.
July 1, 2026
Mía Weber
Eastern Colombia now has its own clean technology
Eleven companies from Santander are building decarbonization technology, from bioconversion of organic waste to recovering metals from spent batteries.
June 15, 2026
Julian Martínez Arenas
What we learned facilitating a workshop at PRODEM
We facilitated a 90-minute workshop on operational AI for ESOs at the 15th PRODEM Congress in the Dominican Republic. Here's what happened, what worked, and what we took away.
May 19, 2026
Julian Martínez Arenas
C³: What AI Can't Do Alone
On April 23rd I presented at SNBX Summit 2026 the formula that defines who truly benefits from AI and who doesn't: Curiosity × Judgment × Creativity.
April 29, 2026
Julian Martínez Arenas
The end of vanity metrics in business support
Between 2022 and 2024, 11 ESOs supported over 30,000 companies in Colombia — and only 49 investments closed. Why we joined AuRA to change that.
April 27, 2026
Mía Weber
Creative industries: the privileged ones in the AI era
At the ICC Forum in San Salvador I understood why creative industries have an advantage in the AI era that most sectors would love to have.
April 27, 2026
Julian Martínez Arenas
Conecta Summit 2026: sharing across ecosystems
Reflections from the Conecta Summit Colombia 2026 on the future of entrepreneur support organizations and the shift toward results-based models.
March 20, 2026
Julian Martínez Arenas
Suricata Labs on the Caribe Exponencial 6 Panel
We participated as evaluators in the Pre-selection Ranking of Caribe Exponencial's Cohort 6, alongside 26 companies from Colombia's Caribbean region.
March 20, 2026
Mía Weber
105 Digital Transformation Agents in El Salvador
How Suricata Labs trained 105 advisors in AI and digital tools to support 210 creative businesses across El Salvador.
February 21, 2026
Julian Martínez Arenas
Aceleratech Launches: The Country’s First Digital Decarbonization Lab Begins Its Mission in Santander
Santander launches Aceleratech, a technology acceleration platform focused on decarbonization. A program designed to take climate prototypes into scalable solutions with real impact.
January 14, 2026
Julian Martínez Arenas
Innovation Ecosystems: Why Copying Silicon Valley Doesn’t Work (and What to Do Instead)
Five lessons from South Korea on entrepreneurship. Learn why innovation isn’t luck—it’s intentional system design—and how to apply it in Latin America.
December 30, 2025
Julian Martínez Arenas
Why Your Customers Compare You to the Competition (And How to Escape That Trap)
Discover why competing on price and features is a trap, and how the 'Jobs to be Done' theory can radically differentiate you in the market.
April 4, 2025
Julian Martínez Arenas
The Baconian Method: 6 Philosophical Lessons from Francis Bacon for Strategic Thinking
Discover how Francis Bacon's philosophy on the inductive method can revolutionize your business strategy and foster innovation through experimentation.
April 4, 2023
Julian Martínez Arenas
How the Wisdom of Human Nature Can Be Applied in Business
Discovering how Edward O. Wilson's book On Human Nature can transform business strategy and workplace relationships.
April 4, 2023
Julian Martínez Arenas